Major Takeaways:

  • Product is marketed to enterprise with plans for a consumer version ‘down the line’
  • Seventh iteration of the product – the R7 – being shipped to customers in fields as varied as automotive manufacturing, healthcare, and entertainment
  • “Virtual reality and augmented reality have the potential to be as groundbreaking as PCs and smartphones once were.” – Goldman Sachs
  • $3.5 billion invested in 225 virtual-and-augmented reality deals over the past two years

CNBC reports on Osterhout Design Group‘s enterprise augmented reality platform and the immense potential of, and investment in, virtual and augmented reality.

From the article:

…The opportunity to develop the hardware — and dominate the next computing platform — is attracting attention from public and private companies.

Goldman Sachs estimates that venture capitalists have invested $3.5 billion in 225 virtual- and augmented-reality deals over the past two years. (Facebook notably acquired VR company Oculus for $2 billion in May 2014.)

Goldman lists the ODG alongside Microsoft HoloLens, Google Glass, Magic Leap and Atheer as key players in the industry…

Head to CNBC for the full report.