Virtual and augmented reality presents opportunities to broader business services and logistics companies.
End Market Overview:
VR and AR technology is delivering massive productivity and efficiency gains to the logistics, general business services, and related industries. In logistics, workers are able to pick, pack, and organize efficiently and without error. In design, products can be virtually prototyped and adjusted before going to the early stages of production. Further, VR and AR has the potential to change the way everyone works, with some people going so far as to predict that the technology is akin to a new PC revolution.
Sample Use Cases:
Logistics – AR technology, through the use of smart glasses, has driven substantial gains in productivity and efficiency to logistics workers. Picking and packing operations are faster, with errors minimized. And new and low skill employees are able to get up to speed quickly. Evolar, with its Smartpick solutions, and SAP, in conjunction with smart glasses from providers like Vuzix and Google Glass, are among the leaders in the AR logistics space.
Design – with the advent of sophisticated augmented reality platforms like Microsoft HoloLens, the design process for new products will become more efficient and less costly. With the ability to examine and make alterations to virtual mockups, less time and money will have to be spent on early stage physical prototypes.
Communication – AR technology, through the use of smart glasses, allows for experts and managers to see what an employee sees in real time, providing guidance immediately to workers on the ground. Companies like Wearable Intelligence, among others, are leaders in this space.
Some believe that VR technology will radically alter the workplace and how we interact within it. With VR, remote working may become more acceptable and commonplace since anyone can meet up and collaborate in a virtual office. While this may sound radical, the potential implications of the norms of the workplace could be substantial. Even if VR doesn’t lead to the end of the office, it could still lead to a decrease in business travel, since simulated face-to-face meetings could become commonplace.
Productivity – AR technology is already proving to boost productivity and reduce error rates in fields like industrial services, maintenance, and logistics. However, as AR and VR technology continue to improve and enterprise applications continue to proliferate, productivity gains should be seen across industries.
Data Analysis – The immersive world of virtual reality and the power of augmented reality have the potential to allow professionals to examine and analyze large data sets in new and powerful ways. Though such ideas are in the early stages, the potential is immense.
Major VR & AR Players:
- Enterprise Platform Developers
- Enterprise Software Developers:
- SDK Providers:
- Services Companies
End Market Coverage & Analysis from the Information Feed: